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ABOUT US

 Synergy Business Development and Marketing (SBDAM), a leading business consulting service provider based in Anchorage, Alaska. At SBDAM, our goal is to help small- and medium-sized businesses (SMBs) achieve their maximum potential by enhancing their market performance, optimizing their operational efficiency, and increasing their business profitability. With years of experience in the industry and a team of expert consultants, we are committed to providing customized solutions tailored to meet the unique needs of each of our clients. Whether you are looking to expand your business, increase your revenue, or streamline your operations, SBDAM is here to help.

Whether it is for a new business start-up or business expansion, successful planning is the first step towards a successful business. SBDAM helps you determine your business and personal goals, financial budgeting, product assortments, competitive (though profitable) price, distribution channels, branding and promotion strategies, and – most importantly – your differentiation strategy to make you stand out from the competition and win the customers.

 

Sales & Marketing Management:

 

SBDM identifies the most effective distribution model and sales channel for your business and designs incentives and profit margins to motivate your sales team and distribution channel. SBDM also designs and evaluates your branding and marketing campaigns and helps you achieve the best cost efficiency while reaching your target audience. Besides, SBDAM plans and controls trade promotions to achieve the sales momentum. With SBDAM Consulting, every dollar you spend counts.

 

 

Product & Category Management:

 

More product choices don’t always mean better for your customers and your business. What’s the optimal number of SKUs (stock keeping units) you shall have in your business at different price levels? How do you evaluate and eliminate inefficient SKUs or product lines? How do you customise product offering for different KA (key accounts)? SBDAM offers consultancy on category management and SKU efficiency management as well as optimised product line planning and seasonal line planning for retail businesses.

 

Customer Relationship Management:

 

CRM is not only software or IT system although it may include one. CRM is the customer-centric value of your business, your set business strategy, and the solid system that ensures an effective execution. SBDAM helps you provide creative business solutions to your clients and add more value to your business through collaborative partnerships that will lead to further success.

 

Business Management Consulting
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